A digital first guidance and navigation systemThe AA Built on PerformanceSaracen Feeding the DifferenceSaracen Visual shortcuts to brand identityBrandmarks Accommodating the FutureTritax Big Box VIZ IDThe AA A progressive rebrand in British ColumbiaBDC Rebranding the world’s first investment trustF&C Investment Trust Refreshing the world’s largest natural resource companyGlencore A new brand identity for a diverse digital platformKandola+ World-class branding for the United NationsNDC Partnership Creating a striking visual communications systemPepsi Next-generation robot handsShadow Robot Defining character buildingWorld Rugby Revitalising the economy flight experienceWIZZ Air Re-imagining the future of transportTransport Research Laboratory Business as UnusualWillie Smarts Counter-culture, country music, acid house, and general malaiseAlabama 3 Aspirational AltruismLots of Charity Innovation & YouPhilips Charging up an iconDetroit Electric Disrupting legal AIAuxero Building a bespoke brand blueprintSelfridges Clear articulation in the competitive setNSC Global New positioning and identity for London’s oldest hospitality businessesPayne & Gunter Opportunity in the Turquoise MountainsFuture Brilliance Just, chew…Wrigley Disrupting the status quoFunding Circle Adding colour to people’s livesDulux Never Knowingly OutdoneJohn Lewis A roving brand director, art director, and meticulous hands-on designer. I work in commercial partnership with agencies and businesses, delivering work that works.